Media & Marketing Insights Report

This editorial report was created for the 2023 edition of Web Summit, highlighting key trends in marketing and media, including generative AI, the evolving role of CMOs, podcast growth, and the realities of the creator economy. It features insights from industry leaders, journalists, and content creators.

The report supports Web Summit’s goal of showcasing how technology is reshaping communication, media consumption, and audience expectations heading into 2024 and beyond.

Interested in this kind of work? Learn more about me or get in touch to start a project.